How to Become a Real Estate Agent: Complete Guide to Earning $75K-$150K in 2025 - TipsGuru

How to Become a Real Estate Agent: Complete Guide to Earning $75K-$150K in 2025

When Your Career Needs a Fresh Start

You sit at your desk facing another day of the same routine. Same commute, same cubicle, same ceiling on what you can earn. Your salary increased 3 percent last year—barely keeping pace with inflation. Meanwhile, your friend who became a real estate agent just closed a $500,000 home earning a $15,000 commission from one transaction.

Real estate sales offers what few careers provide: unlimited earning potential, flexible schedules, and relatively quick entry without four-year degrees. Top agents earn six-figure incomes. Average full-time agents make $50,000 to $75,000. Even part-time agents supplement regular jobs with $15,000 to $30,000 annually.

The barriers to entry sit remarkably low. Most states require just 60 to 180 hours of pre-licensing education and passing an exam. Total costs run $500 to $2,000 typically. From decision to licensed agent takes 2 to 6 months depending on your state and pace. Compare this to years of college costing $50,000+ for many professional careers.

However, real estate isn’t easy money. Agents work evenings and weekends. Income fluctuates dramatically month-to-month. Success demands sales skills, persistence through rejection, and entrepreneurial drive. This guide provides realistic expectations alongside step-by-step instructions for becoming a licensed real estate agent in 2025.

Understanding the Real Estate Agent Career

Stripping away myths reveals what real estate agents actually do, how they earn money, and what determines success versus failure.

What Real Estate Agents Actually Do Daily

Agents spend more time prospecting for clients than showing homes. Successful agents dedicate 2 to 4 hours daily to lead generation—calling expired listings, reaching out to sphere of influence contacts, door knocking, or creating marketing content.

Showing properties represents the visible work but consumes limited time for successful agents. Two to three showing appointments weekly is common for active agents. Each showing might involve touring 3 to 7 properties over 2 to 3 hours.

Negotiating contracts and managing transactions demands detailed attention. Reviewing disclosures, coordinating inspections, communicating between parties, solving problems—transaction management consumes significant time especially with complicated deals.

Administrative work never ends. Updating listings, responding to inquiries, maintaining database systems, creating marketing materials, managing social media, and handling paperwork fill the spaces between appointments.

Commission-Based Income Reality

Real estate agents work as independent contractors earning commission on closed transactions. No sales means zero income regardless of hours worked. This reality terrifies people accustomed to guaranteed salaries.

Commission splits with brokerages typically start 50/50 to 70/30 favoring agents. A $300,000 home at 3 percent commission generates $9,000 total. At 60/40 split, the agent nets $5,400. Brokerage retains $3,600 covering office costs, support, and brand.

Top-producing agents negotiate 80/20 or even 90/10 splits after proving value. However, new agents accept standard splits lacking leverage. Building production track records improves future split negotiations.

Transaction volume matters more than individual commission size for building sustainable income. Ten $5,000 commissions ($50,000 income) beats three $15,000 commissions ($45,000 income). Consistency and volume create stable earnings.

Average Agent Income Expectations

National average real estate agent income sits around $49,000 according to Bureau of Labor Statistics data. However, averages mislead since income distribution runs extremely uneven.

The top 10 percent of agents earn $100,000+ annually. These agents handle 20+ transactions yearly building $150,000 to $300,000+ incomes. They’re the success stories encouraging others to enter the field.

The bottom 50 percent earn under $35,000 annually. Many part-time agents supplementing other income bring this average down. However, even full-time agents struggle initially before building client bases.

First-year agent incomes typically run $20,000 to $40,000. Building referral networks, learning systems, and establishing reputations takes time. Most agents need 2 to 3 years reaching sustainable income levels.

Schedule Flexibility and Demands

Agents control their own schedules theoretically. However, successful agents work when clients need them—evenings, weekends, and holidays. Buyers want to tour homes Saturday mornings. Sellers need listing appointments after work.

Successful agents typically work 40 to 60 hours weekly. Flexible hours don’t mean fewer hours. They mean working evenings and weekends rather than traditional 9-to-5 schedules.

Part-time real estate is possible but challenging. Clients expect availability. Competing agents working full-time respond faster and show more flexibility. Part-time agents must clearly set expectations with clients about limited availability.

State-by-State Licensing Requirements

Every state sets its own real estate licensing requirements. Common patterns exist but specific rules vary significantly by state.

Pre-Licensing Education Hours

Most states require 60 to 180 hours of pre-licensing education. California requires 135 hours. Texas requires 180 hours. Florida requires 63 hours. New York requires 77 hours.

Pre-licensing courses cover real estate principles, practices, and law. Courses teach contract law, property ownership, financing, agency relationships, fair housing, and ethical practices.

Online courses allow completing requirements at your own pace. Accelerated students finish in weeks. Others spread education over months. In-person classroom options exist but online dominates for convenience.

Costs range from $200 to $600 for pre-licensing courses. Some expensive programs charge $1,000+ claiming superior instruction. However, the exam tests the same material regardless of expensive versus affordable courses.

State Licensing Exams

All states require passing licensing exams testing pre-licensing education knowledge. Exams include both state-specific law and national real estate principles.

Pass rates vary from 40 to 75 percent typically. Exams are moderately difficult—passable with proper study but not automatic. First-time failures happen commonly requiring retakes.

Exam fees run $50 to $200 depending on state. Retakes cost similarly if you fail initially. Budget for potential retakes when planning total licensing costs.

Scheduling exams happens through Pearson VUE or PSI testing centers in most states. Reserve testing appointments online after completing pre-licensing education. Results arrive immediately upon completion typically.

Background Checks and Requirements

Most states require criminal background checks during licensing applications. Felony convictions—especially fraud, theft, or dishonesty crimes—can prevent licensure even with completed education.

Financial background matters in some states. Recent bankruptcies or unpaid judgments might delay or prevent licensing. States want assurance agents can handle client funds responsibly.

Age requirements vary but typically agents must be 18 or 19 minimum. No maximum age exists—many successful agents started careers after age 50 bringing life experience and networks.

High school diplomas or GEDs are usually required minimum education. Beyond this, no college is necessary. Four-year degrees help some aspects of business but aren’t licensing requirements.

Timeline from Start to License

Completing pre-licensing education takes 4 to 12 weeks typically for people dedicating 10 to 20 hours weekly. Full-time students finish faster. Part-time study extends timelines.

Exam scheduling availability varies. Some states offer daily testing. Others schedule less frequently. Plan 2 to 4 weeks from education completion to exam date.

License processing after passing exams takes 1 to 3 weeks. Some states issue licenses same-day. Others process applications over weeks. Factor this processing time into your timeline.

Total timeline from starting education to active licensure runs 2 to 6 months typically. Motivated individuals complete everything in 6 to 8 weeks. Others stretch the process to 4 to 6 months balancing with current jobs.

Choosing Your Brokerage Wisely

Every new agent must affiliate with a licensed brokerage. Your broker choice significantly affects your early success and income.

Large National Franchises vs Independent Brokerages

National brands like Keller Williams, RE/MAX, Coldwell Banker, and Century 21 offer name recognition and established systems. Buyers know these brands potentially making client acquisition easier.

These franchises provide training programs and mentor systems. New agents receive structured onboarding teaching lead generation, transaction management, and business development. This support helps beginners avoid drowning.

However, national franchises typically offer lower commission splits—50/50 to 60/40 initially. They justify splits through brand value, support, and resources. You trade income for assistance.

Independent brokerages offer higher splits—70/30 or 80/20 commonly. Less corporate overhead means more goes to agents. However, less infrastructure and support means you’re more independent from day one.

Commission Split Structures

Traditional splits take percentage of gross commission. A 60/40 split means you keep 60 percent, brokerage keeps 40 percent. On a $10,000 commission, you net $6,000 before expenses.

Some brokerages charge monthly desk fees instead of commission splits. Pay $500 to $1,500 monthly and keep 85 to 100 percent of commissions. This suits high-producers but hurts agents with inconsistent transactions.

Transaction fees get charged per closing—typically $200 to $500. These fees cover administrative costs and processing. Factor these into net commission calculations.

Cap systems allow moving to higher splits after reaching production thresholds. Once you’ve generated $50,000 in gross commissions, your split might improve from 60/40 to 70/30. This rewards high producers.

Training and Support Offerings

New agent training varies from non-existent to comprehensive. Ask about training depth during brokerage interviews. Weak training forces you to learn through expensive mistakes.

Mentorship programs pair new agents with experienced producers. Good mentors guide lead generation, handle questions, and review contracts. This guidance accelerates learning dramatically.

Administrative support varies by brokerage. Some provide transaction coordinators handling paperwork. Others leave everything to agents. More support costs more through lower splits but reduces agent stress.

Technology and Marketing Resources

Brokerages provide varying technology levels. Customer relationship management systems, listing platforms, marketing templates, and lead generation tools all help agents work efficiently.

Marketing support matters especially for new agents. Professionally designed flyers, social media templates, and branded materials look more polished than DIY attempts. This professionalism helps credibility.

Lead generation systems promise ready-made clients. However, brokerage-provided leads get distributed among multiple agents. Quality varies dramatically. Don’t choose brokerages solely based on promised leads.

Building Your Real Estate Business

Getting licensed starts your career. Building sustainable business determines whether you succeed long-term.

Your First Six Months Strategy

Treat real estate as full-time from day one even if maintaining another job temporarily. Part-time effort produces part-time results. Commit fully or don’t start.

Focus entirely on lead generation initially. Spend 80 percent of time prospecting for clients. Showing homes and closing deals comes after finding clients willing to work with you.

Master one lead generation method before trying multiple approaches. Cold calling, door knocking, social media, or sphere of influence—each works but requires consistent application. Diluting effort across many methods produces minimal results.

Set activity goals not income goals initially. Contact 30 people daily. Hold three listing appointments weekly. Send 50 marketing pieces. Activity goals stay in your control while income depends on market factors beyond your control.

Lead Generation Methods That Actually Work

Sphere of influence represents your easiest first clients. Contact everyone you know—family, friends, former colleagues, neighbors. Let them know you’re licensed. Ask for referrals. Your network knows people needing real estate services.

Past client referrals become your best source after year two or three. Satisfied clients refer friends and family. Stay in touch with past clients through regular contact. Thirty percent or more of successful agent business comes from repeat and referral clients.

Geographic farming targets specific neighborhoods. Become the dominant agent in 300 to 500 homes. Send monthly marketing. Door knock quarterly. Attend neighborhood events. When residents need agents, you’re top-of-mind.

Online lead generation through Facebook, Google, or Zillow provides instant leads. However, quality varies and costs run $20 to $100+ per lead. New agents often overpay for low-quality leads converting poorly.

Open houses provide both seller marketing and buyer lead generation. Host listings aggressively. Capture visitor contact information. Convert visitors into clients through follow-up.

Building Your Personal Brand

Specialize in something creating differentiation. Be the condo expert, luxury specialist, first-time buyer agent, or investor-focused professional. Specialization makes marketing clearer and creates expert positioning.

Create consistent online presence across platforms. Professional website, active social media, Google Business profile, and listing site profiles all establish credibility. Post valuable content regularly demonstrating expertise.

Collect video testimonials from satisfied clients. Video carries more weight than written testimonials. Post testimonials on YouTube, Facebook, Instagram, and your website. Social proof converts prospects into clients.

Develop a unique value proposition explaining why clients should choose you. “I help first-time buyers navigate the process stress-free” beats generic “I sell homes.” Specific positioning attracts ideal clients.

Financial Management for Variable Income

Separate business and personal finances completely. Open business checking account. Get business credit card. Track all expenses. Clean separation simplifies accounting and taxes.

Set aside 30 percent of every commission for taxes. Independent contractors pay quarterly estimated taxes. Missing these payments creates penalties and interest. Automatic transfers to tax savings account enforce discipline.

Budget based on average monthly income over six months. Don’t increase lifestyle after one big commission month. Variable income requires conservative planning. Save during good months covering slow months.

Maintain emergency fund covering 6 to 12 months of expenses. Real estate income can disappear for months during slow markets. Adequate reserves prevent desperation affecting business decisions.

Your First Transaction: What to Expect

Your first closing brings excitement and terror. Understanding the process reduces stress and prevents costly mistakes.

Finding Your First Client

Your first client likely comes from your sphere of influence. Family, friends, or acquaintances trust you despite your inexperience. Lean into existing relationships rather than competing with experienced agents for strangers.

Be completely honest about being new. Some people prefer helping friends succeed. Others want experienced agents. Honesty prevents disappointment and maintains relationships if they choose someone else.

Offer extra attention and communication compensating for inexperience. Experienced agents sometimes neglect clients. New agents often overcommunicate and over-deliver. This enthusiasm creates positive experiences despite learning curves.

Shadowing Experienced Agents

Request shadowing opportunities with successful agents at your brokerage. Attend their showings, listing appointments, and closings learning by observation. Most experienced agents help newcomers remembering their own early struggles.

Take notes on scripts, processes, and client interactions. Notice how experienced agents handle objections, negotiate offers, and manage difficult situations. These observations prove more valuable than classroom learning.

Offer assistance to experienced agents reducing their workload. Help with open houses, showings, or administrative tasks. Your free labor gets repaid through knowledge and potential referrals.

Relying on Your Broker Support

Don’t hesitate asking broker or manager questions. Contracts confuse new agents. Negotiation strategy isn’t obvious. Brokers have legal and ethical responsibilities supporting new agents through transactions.

Review every contract with your broker initially. Understanding contract terms, addendums, and local customs takes time. Broker review prevents mistakes protecting you and clients from errors.

What Could Go Wrong

Missed deadlines destroy transactions. Inspection periods, financing contingency removals, and closing dates all involve strict timelines. Calendar every date and set reminders. One missed deadline can cost your commission or create legal liability.

Disclosure failures create legal nightmares. Agents must disclose material facts affecting property value or desirability. When uncertain about required disclosures, over-disclose. Undisclosed problems create lawsuits costing far more than lost commissions.

Dual agency situations demand extra care. Representing both buyer and seller creates conflicts of interest requiring transparent disclosure and consent. Many agents avoid dual agency entirely despite potential for double commission.

Income Reality: First Year to Established Agent

Understanding realistic income progression helps set expectations and financial planning.

First Year Income Expectations ($20,000 to $40,000)

Most first-year agents close 3 to 8 transactions. At $5,000 average commission per transaction, this produces $15,000 to $40,000 gross income. Expenses reduce net take-home further.

Budget $5,000 to $10,000 for first-year expenses. MLS dues, board fees, lockbox, signage, business cards, marketing, gas, cell phone, and technology subscriptions all cost money. These expenses come directly from commissions.

Many first-year agents maintain other income sources. Part-time jobs, spousal income, or savings support living expenses while building real estate business. Few survive solely on first-year agent income.

Plan for irregular income. You might earn $15,000 in one month then zero for three months. Variable income demands financial discipline and adequate reserves.

Year Two Growth ($40,000 to $70,000)

Second-year agents typically double first-year production closing 8 to 15 transactions. Referrals and repeat business from first-year clients provide momentum. Marketing and lead generation lessons learned improve efficiency.

Income becomes more consistent though still variable. Monthly zero-dollar months become rarer. However, $2,000 months and $25,000 months still alternate creating continued variability.

Expenses stabilize as one-time costs get absorbed. Recurring expenses continue but startup costs disappear. Net income improves relative to gross as percentage of commission going to expenses decreases.

Established Agent Income ($75,000 to $150,000+)

Agents reaching year three or four with 20+ annual transactions enter sustainable income territory. This production level supports professional income supporting families comfortably.

Top producers eventually close 40 to 60+ transactions annually. At this volume, incomes exceed $150,000 easily. However, reaching this level requires years of relationship building and consistent marketing.

Many agents plateau at moderate production levels. Closing 15 to 25 transactions yearly producing $75,000 to $120,000 provides good living without requiring top-producer hours and stress.

Common Reasons New Agents Fail

Understanding failure points helps you avoid them. Most agent failures stem from predictable preventable causes.

Insufficient Financial Reserves

Agents quitting jobs immediately without savings run out of money before seeing commissions. Real estate takes months producing income. Inadequate reserves force abandoning careers before reaching profitability.

Treating Real Estate as Part-Time

Half-hearted effort produces half-hearted results. Agents working real estate around other priorities rarely succeed. Clients sense lack of commitment choosing more dedicated agents.

No Lead Generation System

Waiting for leads to appear rather than actively generating them leaves agents with zero clients. Successful agents proactively create opportunities rather than waiting for accidental encounters.

Fear of Rejection

Sales involves rejection. Rejected offers, declined listing appointments, and ignored calls all happen regularly. Agents personalizing rejection quit quickly. Treating rejection as statistics to overcome determines success.

Poor Broker Choice

Joining brokerages with inadequate training and support forces new agents to learn everything through mistakes. Choosing low-quality brokerages to save on commission splits proves penny-wise and pound-foolish.

Taking Your First Steps Today

Knowledge without action accomplishes nothing. These concrete steps launch your real estate career.

Step One: Research Your State Requirements

Visit your state real estate commission website. Every state maintains official sites explaining licensing requirements, approved education providers, and application procedures.

Note required education hours and exam fees. Calculate total costs budgeting appropriately. Some states require additional background checks or application fees beyond basic education and testing.

Step Two: Choose Your Education Provider

Compare approved education providers. Read reviews from past students. Consider online versus in-person based on your learning style.

Enroll in courses allowing immediate start. Most providers offer instant access after payment. Begin studying immediately maintaining momentum.

Step Three: Plan Your Schedule

Block dedicated study time in your calendar. Treat education like a job scheduling 10 to 20 hours weekly. Consistent regular study beats cramming marathons.

Set target completion dates for education and exam. Working backward from desired licensing date creates concrete milestones. Accountability to self-imposed deadlines maintains progress.

Step Four: Begin Building Your Network

Tell everyone about your real estate plans before even getting licensed. Friends and family become future clients and referral sources. Early relationship building pays dividends after licensing.

Join local real estate groups and attend networking events. Even without a license, building relationships with other agents, lenders, and service providers creates valuable networks supporting your future career.

Disclaimer

This article provides general information about becoming a real estate agent and agent careers. It is not career counseling, legal advice, or guaranteed income projections. Individual career success depends on numerous factors including local market conditions, individual sales ability, work ethic, timing, and countless other variables.

Licensing requirements vary significantly by state and change periodically. Information presented reflects general patterns as of 2025 but may not represent specific states’ current rules. Verify all licensing requirements with your state real estate commission before proceeding.

Income examples and ranges represent general market observations based on industry data. Actual agent incomes vary dramatically from zero to multiple millions annually. Past agent performance or average income statistics don’t guarantee individual results.

Real estate careers involve entrepreneurial risk including variable income, business expenses, and potential for low or negative earnings especially initially. This career isn’t suitable for everyone. Evaluate personal financial situation and risk tolerance carefully before pursuing real estate.

Commission splits, brokerage fee structures, and support levels vary significantly across companies. Examples provided represent common industry practices but specific brokerages may differ. Verify all terms before affiliating with any brokerage.

Tax obligations for independent contractors differ from employees. Real estate agents must pay self-employment taxes and quarterly estimated taxes. Consult qualified tax professionals about tax implications of real estate agent careers.

The author and publisher are not responsible for career decisions, income outcomes, or financial results based on information in this article. Success in real estate requires sustained effort, sales ability, and favorable market conditions none of which can be guaranteed. Thoroughly research real estate careers before investing time and money in licensing.

Scroll to Top